Selaus tekijän mukaan kokoelmassa 512 Liiketaloustiede
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Charitable donor behavior : The role of brand image in charitable giving among Finnish millennials
Rehnström, Bettina (Åbo Akademi, 2019)Research in charitable donor behavior has focused on how much, in which way, and why individual private donors donate to non-profit organizations (NPOs). However, less research has been dedicated to understanding the ...