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A framework for bridging the gap between marketing automation and strategic brand management
(2022)
Companies that utilize marketing automation are constantly trying to approach customers in novel ways. Although the current usage and research on marketing automation concentrates on the tactical perspectives, the strategic ...
Management Control Systems as a Tool for Trust Building in a Context of Acquisitions
(2022)
This thesis investigated if management control systems (MCs) can be used as a tool in the thrust-building process during an acquisition. The primary focus was to investigate culture, motivation, MCs and trust (the thematic ...
Ministers as politicians and strategists : strategy as practice approach in analysing the work of the Finnish government
(2022)
Strategic management and strategy work have in recent years been topical in the academic and public debate concerning the Finnish government. Although the strategic management and strategy work of the Finnish government ...
Business Process Optimization of Feedstock Supply Process in Multimodal Container Scenario - Utilizing Business Process Management Framework and Lean Methodology - Case Study
(2022)
This thesis examines how to apply business process management (BPM) practices to drive effective process optimization. Through BPM framework and tools used in Lean methodology, the aim is to analyze critically what are the ...
Controlling continuous improvement in financial control processes : A case study
(2021)
This thesis investigates how continuous improvement (CI) is controlled in financial control processes and how said controls are de facto used by management. The agile environment of a CI program is in stark contrast to the ...
Sustainability risk management in supply chains : A case study of Finnish companies
(2021)
Sustainability has become an important topic of today’s business environment. Stakeholders are more aware of the sustainability phenomenon and thus require companies to comply with their sustainability requirements. At the ...
The budget’s viability in managing performance - a case study of Eckes-Granini Oy Ab
(2021)
The budget is a cornerstone of management control in most organisations, providing a tool for planning, controlling and evaluating performance. Due to the increasingly volatile and complex business environments, the budget ...
Must-Win Battle projects as a tool for company strategy implementation – A case study of a Finnish multinational company
(2022)
Strategies and their management in the business context are relatively frequently studied phenomena among academics, although their implementation in practice is considered somewhat complex. Strategy tools may be used in ...