512 Liiketaloustiede
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The Ambidextrous Organization Antecedents of Exploration and Exploitation : Examining Nokia’s Growth to Market Leadership and Failure at Renewal
(Åbo Akademi - Åbo Akademi University, 22.03.2024)A persistent question in strategic management is how organizations learn new things while also making use of current competences. In this thesis, I will examine how Nokia grew to become a leader in telecommunications, and ... -
Refugee Consumers Navigating Long-term Liminality : An Agentic Perspective on Integration in Finland
(Åbo Akademi - Åbo Akademi University, 07.12.2022)This doctoral thesis explores the integration of refugees in Finland, focusing on the meaning of consumption during long-term involuntary liminality. Liminality stands for transitional processes that push people from one ... -
Between Movement and Platform : Exploring the Sociomateriality of Accountability in Platform Organization and its Performative Consequences
(Åbo Akademi - Åbo Akademi University, 28.10.2022)Digital platforms represent a growing disruptive phenomenon. Platforms are engaging since they trace peers, consumers, and citizens, organize social movements, manage distributed innovation, and aid in the governance of ... -
Norms and Behavior : Effects of Social Information on Charitable Giving
(Åbo Akademi - Åbo Akademi University, 11.03.2022)As a result of social, environmental, and economic crises, demand for public donations has increased drastically, putting charitable organizations in tough competition with each other. In these uncertain times, when every ... -
Business Ethics in International Business Contexts : A Constructivist Approach with a Focus on Values
(Åbo Akademi University, 10.12.2021)This doctoral thesis aims to scrutinise and develop the understanding of (un)ethical practices of managers engaged in social interaction in business relationships and networks within the specific context of international ... -
Kreativ ångest : En kulturekonomisk studie av skådespelares kreativa processer
(Åbo Akademis förlag - Åbo Akademi University Press, 12.11.2021)The aim of this study is to contribute to the understanding of organizational value creation by in depth investigating the creative processes of actors at the theatre using a theoretical framework from cultural economics. ... -
Medical Technology Innovation Ecosystems : Factors influencing the formation of new companies
(Åbo Akademi University, 08.10.2021)This thesis focuses on how the medical technology (MedTech) innovation ecosystems contribute to the formation of start-ups. An innovation ecosystem involves collaboration and the exchange of resources in order to stimulate ... -
Gambling in Stock Markets : Empirical Evidence from a Few Important Markets
(Åbo Akademi University, 09.04.2021)This thesis is mostly related to the speculative investment nature of market participants of a few stock markets over the world. Evidence shows that investors are poorly diversified, and they have a preference for lottery-type ... -
De varumärkeskluvna : Varumärkesarbete och värdegrundsretorik i i ideell och offentlig verksamhet
(Åbo Akademis förlag - Åbo Akademi University Press, 14.05.2020)This thesis explores branding within the Swedish nonprofit and public sectors. Using an hermeneutical approach and drawing on theories of branding, stakeholder theory and new institutional theory, its focus is strategic ... -
Understanding digital distraction : a longitudinal study on disruptive everyday media multitasking among diginatives
(Åbo Akademis förlag - Åbo Akademi University Press, 24.04.2020)During the past decade, mobile technology has transformed our media behavior and ur relation to media as part of our everyday lives. The media user today has unprecedented control over what content to consume, when and ... -
The Gray Zone in Marketing : Consumer Responses to Influencer Marketing
(Åbo Akademi - Åbo Akademi University, 18.06.2019) -
A study of EU data protection regulation and appropriate security for digital services and platforms
(Åbo Akademi - Åbo Akademi University, 18.05.2018)A law often has more than one purpose, more than one intention, and more than one interpretation. A meticulously formulated and context agnostic law text will still, when faced with a field propelled by intense innovation, ... -
Designing Industrial Solutions in Value-Based Selling : Managing Uncertainty and Solving Wicked Problems of Customer Need
(Åbo Akademi - Åbo Akademi University, 16.03.2018)Today a majority of industrial companies claim to provide solutions and produce customer value that surpasses the benefits of the traditional product-service offerings. However, providing and adding real value to the ... -
“Stoked” – En affektbaserad studie av brädsporternas materiella ekonomi
(Åbo Akademis förlag - Åbo Akademi University Press, 23.02.2018) -
Developing Interactive Network Branding in Business Markets : Case studies of SMEs from Developed and Emerging Business Markets
(Åbo Akademi - Åbo Akademi University, 18.12.2017)The purpose of this dissertation is to create an understanding of how branding occurs in business networks in which small and medium-sized enterprises (SMEs) are embedded. The main objective of the study is to conceptualize, ... -
Automating Text Processing Using Analytics - Automating text classifications and financial news parsing
(Åbo Akademi - Åbo Akademi University, 15.12.2017)Automating repetitive processes and replacing manual tasks with automated systems is an area of research that will greatly impact and transform our lives during the 21st century. Automation comes in many forms and we are ... -
The impact of referral rewards systems for online content creation
(Åbo Akademi - Åbo Akademi University, 16.12.2016)User-generated content (UGC) has become increasingly important for our everyday life as it can directly reflect our social interactions with other people. This importance is more apparent when travelers and tourists search ... -
Doing Fashion : bricolage, mess, and multiplicity
(Åbo Akademis förlag - Åbo Akademi University Press, 16.12.2016)What do fashion designers do when they do fashion? How are enchanting clothing objects stitched and pieced together behind closed doors? What happens when a designer is not performing on dazzling front stages according to ... -
To pay or not to pay : the dilemmas of an emerging business ecosystem - the case of mobile payments
(Åbo Akademi - Åbo Akademi University, 15.12.2016)In the modern digital age, with mobile technology at the heart of new and vibrant digital ecosystems, mobile payments draw extensive attention from researchers and practitioners. A mobile payment ecosystem can be described ... -
De alienerade : berättelser om mellancheferna och strategin
(Åbo Akademis förlag - Åbo Akademi University Press, 05.10.2016)How do middle managers perceive the strategy of the organization? This I study from the viewpoint of alienation theory, something that previously has not been connected with strategy research. By doing so, I intend to ...
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